Gutai, also known as Gutai Art Association, is the first radical, post-war artistic group in Japan. Founded in 1954 with the aim to go beyond abstraction and pursue enthusiastically the possibilities of pure creativity, they emphasized that Gutai art does not alter matter but rather speaks of the delicate interaction between spirit and matter that ultimately enables art to tell a story.

Design

The conceptual design of this zine draws inspiration from word Gutai: “present concrete proof that our spirit is free”. With the celebrative and challenging spirit of Gutai, the concept design incorporates ink patterns, a red thread, and a curated selection of Gutai images to create a visual narrative of a figure striving to escape the confines of the book. The red thread weaving through the pages as a metaphorical lifeline guiding the reader through the zine and echoing with the movement's spirit to break the boundaries.

Spatial Design

“Cacoon” is a spatial design inspired by Gutai. At its core, it features a captivating 360-degree swing enveloped by a circle of ethereal veils. As participants sway gently on the swing, each letter anchored to the ground triggers a unique story about Gutai, unfolding a narrative of artistic liberation and boundless expression. “Cacoon” offers more than just visual stimulation; it provides a sensory experience in every sense. The veils, adorned with projected visual, respond dynamically to sound, transforming the space into a symphony of movement and interaction. With every noise made by the audience, “Cacoon” comes alive, offering a multisensory journey through the spirit of Gutai. Step inside, swing, and create your own art.

FLOCK ︎︎︎

(Infographic Design)